Agricultural Grain Moisture Analyzer
Challenges:
- Poor quality and market image on previous generation product – losing market share
- Complex assembly with delicate internal mechanisms in a handheld device
- High material and labor costs
Achievements:
- Market explosion due to robust design, improved performance and higher quality
- Sold more units in first 2.5 months after launch than the previous product sold in one year
- Developed completely new generation of product with simplified design, ease of use and high quality
- Reduced part count 68%
- Reduce number of operations 66%
- Reduced total product cost 50%
- Improved throughout 74%
- Rugged design and improved ease of use eliminated field failures and improved product image
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